Privacy & cookies
Last updated 1 October 2026
Who we are
FASHNETIC LTD (trading as Hearthora), company number 16108319, Office 1901, 85 Dunstall Hill, Wolverhampton, United Kingdom, WV6 0SR, is the controller of your personal data under UK GDPR and the Data Protection Act 2018. Contact us about privacy at concierge@hearthora.co.uk.
What we collect
- Orders: the name, email address, phone number, delivery address and delivery notes you enter at checkout, and the items you buy.
- Messages: what you send us through the chat form, the contact form or by email, including the page you were on.
- Newsletter: your email address and a record of your consent, only if you subscribe.
- Payments: Stripe collects your card details directly. They never reach our systems.
Why we use it, and our lawful basis
- To process, deliver and support your order. Basis: contract.
- To keep tax and accounting records. Basis: legal obligation.
- To answer your questions and prevent fraud. Basis: legitimate interests.
- To send marketing emails. Basis: consent, which you can withdraw at any time using the unsubscribe link or by emailing us.
Who we share it with
- The supplier dispatching your order and their delivery courier, who receive your name, address, phone number and delivery notes.
- Stripe, to take payment and prevent fraud.
- Netlify, which hosts this website and stores chat, contact and newsletter form messages.
- Our email provider.
We never sell your personal data. Some providers, including Stripe and Netlify, may process data outside the UK. Where they do, they use safeguards approved under UK law, such as the International Data Transfer Agreement or the UK Extension to the EU–US Data Privacy Framework.
How long we keep it
Order records are kept for six years to meet UK tax law. Messages are kept for up to two years. Your newsletter consent is kept until you unsubscribe.
Your rights
You can ask to see, correct or delete your data, restrict or object to how we use it, or receive a copy to move elsewhere. Email us and we'll respond within one month. If you're unhappy with our response, you can complain to the Information Commissioner's Office at ico.org.uk.